Front Office: Procedures, Social Skills, Yield and Management

ISBN-13: 9780750642309 / Angielski / Miękka / 1999 / 212 str.

P Abbott

Opis

Designed for all students of hospitality and tourism management, the second edition of this best selling text gives a modern approach to front office operations and management using realistic scenarios set in the hotel environment Key features of this essential text: - user-friendly style of writing and accessible page layout enables students to use it as a reference book as well as a textbook- updated in the light of recent developments such as global distribution systems and the internet- greater focus on increasing yield and expansion of vital management aspects such as staffing and equipment- additional extended, practical exercise material.Front Office reflects the importance of different features of the receptionist's work and is divided into four main sections: - Procedural aspects- Dealing with people- Increasing yield- Management aspectsFront Office is ideal for GNVQ/ BTEC students, those taking the professional exams of the HCIMA, and for undergraduates and postgraduates studying hospitality and tourism management and all relevant executive courses.

Spis treści

Introduction; Procedural aspects - Advance bookings; Check-in and related issues; Guest accounting; Dealing with people - Security - Hospitality; Social skills; Increasing Yield - sales; Marketing aspects; Yield management; Groups; management aspects - Tariffs, Control; Staffing; Equipment; Index.

O autorze

Peter Abbott, Sue Lewry