Foundations of Scenario Planning: The Story of Pierre Wack

ISBN-13: 9780367026561 / Angielski / Miękka / 2018 / 290 str.

Thomas J. Chermack

Opis

Pierre Wack was head of scenario planning at Royal Dutch / Shell Oil in London for over ten years. He was a pioneer of what we know today as scenario planning. This new volume will cover his life timeline and attach it to the development of his thinking about scenario planning over the course of his career.

O autorze

Thomas J. Chermack is Associate Professor of Organizational Learning, Performance and Change and Founder and Director of the Scenario Planning Institute at Colorado State University, USA.