Food Retailing and Sustainable Development: European Perspectives

ISBN-13: 9781787145542 / Angielski / Twarda / 2018 / 208 str.

France) Laure Lavorata (University Reims Champagne Ardennes; UK) Leigh Sparks (University of Stirling

Opis

This book is the result of research on major European food retailers and and aims to describe and analyze these efforts in order to draw lessons, identify problems and opportunities and share knowledge. The book can help marketers and researchers to better understand retailers' practices in different countries and their impact on consumers.