Focused Fundraising: How to Raise Your Sights and Overcome Overload

ISBN-13: 9781119835271 / Angielski / Twarda / 2022 / 224 str.

Christopher M. Cannon; Michael Felberbaum

Spis treści

Welcome to Focused Fundraising: How to RAISE Your Sights and Overcome Overload viiPart I The Challenges of Focused Fundraising 1Chapter 1 The Constant Craziness of Nonprofit Life 3Chapter 2 Focus Begins by Valuing the Work 7Chapter 3 You Can Focus Because You Are Mindful 15Chapter 4 The Tech Tug and Instant Overload 19Chapter 5 Why Instant Overload Is Here to Stay: The 4 Ms 27Chapter 6 This Is Not the Focus You're Looking For 37Part II Focus- First: the Raise Framework 53Chapter 7 How RAISE Helps 55Chapter 8 Recognize Your Point of View 63Chapter 9 Assess Your Standards 69Chapter 10 Inspire Your Efforts 81Chapter 11 Structure Your Work 93Chapter 12 Evolve Your Approach 107Part III Focused Fundraising Teams 115Chapter 13 The Importance of Culture 117Chapter 14 Prospect Development 125Chapter 15 Engagement Strategies 135Chapter 16 Fundraising Operations 139Chapter 17 Strategic Information Management 151Chapter 18 The Power of Maturity Models 159Chapter 19 Focused Fundraising Maturity Model 167Chapter 20 Further Thoughts on Thought Work 175Chapter 21 Causativity 189Conclusion 193Toolkit: RAISE: Practical Examples and Coaching Prompts 199Bibliography 213Acknowledgments 217Index 219

O autorze

CHRISTOPHER M. CANNON is the President of Management Consulting at Zuri Group, where he advises many of the world's top nonprofits and oversees projects for clients who raise billions of dollars each year. He is the author of An Executive's Guide to Fundraising Operations.MICHAEL FELBERBAUM is the leader of Yale University's Advancement Systems and the co-founder of Causativity.org. Michael is a long-time mindfulness meditation practitioner and teacher. He also serves as a Board Member of New Haven's Solar Youth.