Fashion, Design and Events

ISBN-13: 9781138082045 / Angielski / Miękka / 2017 / 210 str.

Kim Williams; Jennifer Laing; Warwick Frost

Opis

This edited volume for the first time, examines fashion and design events from a social perspective, including the meanings they bestow and their potential economic, cultural and personal impacts. It explores the reasons for their popularity and influence, and provides a critique of their growth in different markets. It further develops and critiques thematic concepts linked to fashion and design events, such as identity, gender, aspirations and self-image, commodification, authenticity, destination development and marketing, business strategy and intellectual property. The title will appeal to students of art and design, cultural studies, tourism, events studies, sociology and marketing.

Spis treści

1. Social Conformity or Radical Chic? Fashion, Design and Events 2. A Dashing, Positively Smashing, Spectacle...: Female Spectators and Dress at Equestrian Events in the United States During the 1930s 3. Glamorous Intersection: Ralph Lauren’s Classic Cars at the Musée, and the Fashioning of Automotive Style 4. National Dress and Fashion Trends of a Royal Bhutanese Wedding 5. Female Civil War Reenactors’ Dress and Magic Moments 6. When the Event is Insufficient: An Apposite Story of New Zealand Fashion Week 7. Wedding, Hats, Intellectual Property and Everything! 8. Creating Wow in the Fashion Industry: Reflecting on the Experience of Melbourne Fashion Festival 9. Millinery and Events: Where have all the Mad Hatters Gone? 10. Absolutely Fabulous: Using Fashion Events to Brand a Destination 11. Emerging Fashion: Berlin Fashion Week 12. The Role of Fashion in Subculture Events: Exploring Steampunk Events 13. Très Chic: Setting a Research Agenda for Fashion and Design Events

O autorze

Kim M. Williams is Lecturer and Research Associate in the Tourism and Hospitality Research Unit (THRU) at La Trobe University. Her research background is concerned with human resources issues, with a prime focus on professional development and training. She is also interested in fashion, heritage and wine tourism.

Jennifer Laing is a Senior Lecturer in Tourism and Events in the Tourism and Hospitality Research Unit (THRU) at La Trobe University. Her research interests include travel narratives; the role of events in society and heritage tourism. She has co-written books with Warwick Frost on the influence of books on travel and commemorative events.

Warwick Frost is an Associate Professor in Tourism and Events in the Tourism and Hospitality Research Unit (THRU) at La Trobe University. His research interests include heritage, events, nature-based attractions and the interaction between media, popular culture and tourism. He has co-written books with Jennifer Laing on the influence of books on travel and commemorative events.