Ezra Petronio is the New York-born, Paris-based founder and creative director of the multi-disciplinary creative and strategic agency Petronio Associates, established in 1993, and he has been the editor-inchief and creative director of the cult biannual fashion magazine, Self Service, since 1994. Petronio is also a highly respected photographer and runs Content Matters, an agency specializing in digital marketing and brand storytelling.