If I was a scientist, I'd want this on my desk at once. And it's got some smart perspectives for journalists like me as well.
Dennis Meredith is a veteran research communicator who spent over four decades working for major research universities such as Caltech, Cornell, MIT, Duke, and the University of Wisconsin. He has collaborated with science journalists and written well over a thousand articles and news releases on science and engineering. As a creator and developer, he helped the AAAS establish international research news service EurekAlert!. Meredith is a Fellow of the AAAS and was named Honorary Member of the Sigma Xi, The Scientific Research Society in 2012.