List of Practical Applications 3Acknowledgements 4About the Authors 5Chapter 1. Introduction - Experts and Evidence 7Chapter 2. Warren Buffett - The Greatest Investor? 14Chapter 3. Philip Fisher - Growth Investor 36Chapter 4. David Dreman - The Master Contrarian? 66Chapter 5. Harry Markowitz - The Father of Portfolio Theory 88Chapter 6. Behavioural Finance - Some Useful Insights 114Chapter 7. Technical Analysis 138Chapter 8. Quants and Alternative Investments 173Appendix I. Introduction to BLOOMBERG PROFESSIONAL® 195Appendix II. Methods of Valuation 198About the Companion Website 210Index 211