Exceptional Entrepreneurial Women: Strategies for Success

ISBN-13: 9780275931070 / Angielski / Miękka / 1988 / 196 str.

Russell R. Taylor; Arthur Lipper

Opis

Taylor . . . fills a void in the literature by focusing specifically on well-known women entrepreneurs. He looks at the particular problems they face, their strategies for success, and the general characteristics they share. He points out that the women studied all exhibit a high degree of self-confidence, courage, independence, creativity, energy, and risk-aversion--and finds the essence of their practice in five principles of entrepreneurhsip' that have determined their business success. Entrepreneurial Economy Review Exceptional Entrepreneurial Women profiles 15 extraordinarily successful entrepreneurs. There is much to learn from reading their stories. VentureThis book fills a void in the literature of entrepreneurship by focusing specifically on women entrepreneurs--the particular problems they face, their strategies for success, the traits and general characteristics they share. Based on in-depth interviews with 15 prominent female entrepreneurs from a wide range of industries, Exceptional Entrepreneurial Women relates the history and background of these women--each of whom leads companies with annual sales of over $10 million--and analyzes why and how they became succesful, independent business leaders.