Event Tourism and Sustainable Community Development

ISBN-13: 9781774912416 / Twarda / 2023 / 308 str.

Opis

Addresses the need to develop event tourism sustainably for effective local community development, examining its impact on sustainability, local culture and community, and community development. It covers rural and urban events, tourism during and after COVID–19, how event tourism impacts women’s empowerment, and more.

Spis treści

1. Tracing the Journey of Event Tourism: Co-Evolution to Synergic Merger 2. Pull Factors That Influence Millennials to Visit the Citrawarna Cultural Festival 3. Effects and Implications of Event Tourism on Sustainable Community Development: A Review 4. Rural Event Tourism and Community Development 5. Growth and Development of Catamaran: A New Luxury Tourism Demand 6. Role and Importance of Event Tourism in Economic and Social Development 7. The Terror, the Spectacle, and the Worker: The Role of Security Guards in the Organization of Mega Events and Festivals 8. Advancing Women’s Roles and Empowerment in Event Tourism in Rajasthan 9. Collaborative Involvement of Major and Minor Stakeholders for Organizing Community Events 10. Promoting Events and Festivals through Digital Marketing Tools: A Conceptual Framework 11. Events Create Successful Destination Imaging: Case of the Kirkpinar Oil Wrestling Festival 12. A Feasibility Study of Resurrecting Elephant Marriage in Mondulkiri as a Tourism Event: Case Studies of Pu Tromand Pu Tang Villages 13. Antecedents and Challenges of Sustainable Event Management Practices in Sri Lanka 14. Event Organization Issues and Challenges for Disabled Youths 15. Case Study of Tripura as a Destination Brand with Post-Pandemic Perspectives 16. Impact of Pandemic Crisis and Challenges on Event Tourism 17. Opportunities and Challenges in Event Tourism Education 18. Enhancing Entrepreneurship in the Event Tourism Industry 19. Rural Event Tourism: Developing Sustainable Rural Event Tourism for the Development of the Community

O autorze

Ekta Dhariwal, PhD, is a social activist and Founder President of the NGO Aksham Kalyan Sansthan, India. She is a member of the Board of Management at the University of Kota, Rajasthan, India. She is a motivational speaker and has published several books and research papers in national and international journals. Dr. Dhariwal has been awarded a Sumatra Women Entrepreneurship Award in 2016 and Do Your Venture–Women Entrepreneurship Award in 2021 by the Indian Institute of Management.

Shruti Arora, PhD, is a guest faculty in the Department of Commerce and Management, University of Kota, Kota, Rajasthan, India. Her research has been published in national and international journals. She has authored the book Event Management and Marketing: Theory, Practical Approaches and Planning and co-edited Event Tourism in Asian Countries: Challenges and Prospects. Her description of the term “Food Walk Tourism” is published in the Encyclopedia of Tourism Management and Marketing.

Anukrati Sharma, PhD, is Associate Professor in the Faculty of Commerce and Management, University of Kota, India. She has edited several books, including Overtourism: A Risk for Tourist Destinations: Impacts and Solution and Handbook of Information Technology and Communication on Tourism and Hospitality, among others. She has attended national and international conferences, presented over 45 papers, and given many talks, lectures, and panel discussions.

Azizul Hassan, PhD, is a member of the Tourism Consultants Network of the UK Tourism Society. His areas of research interest are hospitality-related technology-supported marketing, immersive technology applications, and the hospitality industry in developing countries. He has authored over 100 articles and book chapters in leading tourism outlets. He is also part of the editorial team of 15 book projects and is a regular reviewer for tourism journals.