Entrepreneurship Theory and Practice

ISBN-13: 9781137589552 / Angielski / Miękka / 2020 / 392 str.

UK) Greene Francis J. (Edinburgh University

Spis treści

1. Entrepreneurship in Focus 2. What Makes an Entrepreneur? Traits and Biases 3. Entrepreneurial Characteristics and Contexts 4. From Idea to Start-Up Proposition 5. Start-Up Planning Pathways 6. Start-Up Feasibility Planing I: Using the Business Model Canvas 7. Start-Up Feasibility Planning II: Identity, Ideas, Teams, and the Competition 8. Start-Up Financial Information 9. Entrepreneurial Finance 10. Entrepreneurial Growth 11. Entrepreneurship Exit 12. Entrepreneurship Policy Workbook 1: Start-Up Desirability and Feasibility Workbook 2: Building Your Business Model for Start-Up Pitching and Planning.

O autorze

Professor Francis J. Greene is Chair of Entrepreneurship at Edinburgh University. Prior to this, he was Professor of Small Business Entrepreneurship and Head of the Department of Entrepreneurship and Local Economy at the University of Birmingham, UK. He has spent over 20  years teaching practical and theoretical entrepreneurship modules at Durham, Warwick and Birmingham, and has been Visiting Professor at Mannheim University and Erasmus University. He is also consulting editor of the International Small Business Journal and has authored numerous journal articles, book chapters and practitioner reports. He is the co-author of Storey and Greene, Small Business and Entrepreneurship. His business engagement work has seen him work for the OECD, the European Commission, the Federation of Small Business, some of the major banks in the UK, as well as individual and national governments. This work has sought to practically improve understandings of entrepreneurship for individual businesses, and stakeholders such as the banks and national and international policy makers. His research interests are focused on the start-up, growth and failure of entrepreneurial businesses.