Entrepreneurship, Innovation and Sustainable Growth

ISBN-13: 9781032522470 / Twarda / 2024 / 468 str.

Ricardo Bueno

Opis

Entrepreneurship and innovation play a vital role in fostering sustainable development. Advances in technology and communications have both transformed the process of business as well as strengthened the role of entrepreneurship in developed and developing countries.

Spis treści

Introduction Chapter: Entrepreneurial Discovery and Business Model Development Section I: The Environment and Entrepreneurship Chapter 1: Entrepreneurship and Development in the Era of Globalization Chapter 2: Cultural Context and Development Chapter 3: Technology and Communications Chapter 4: The Role of Entrepreneurship and Innovation in Addressing Environmental Change [New chapter] Section II: Individual Characteristics and Training Chapter 5: Personality, Experience and Training Chapter 6: Creativity and Innovation Section III: The Organization Chapter 7: Institutions, Governance and Strategy Chapter 8: Ethics and Corporate Social Responsibility Section IV: Process Chapter 9: Marketing Chapter 10: Financing Opportunities and Challenges Chapter 11: Essentials of Bookkeeping [might be cut]

O autorze

Nader H. Asgary is currently Professor of Management and Economics at Bentley University, USA and founder and President of the CYRUS Institute of Knowledge.

Emerson M. Maccari is Professor and the Dean of Graduate School of Management at UNINOVE University, São Paulo, Brazil.

Heloisa C. Hollnagel is Professor at the Federal University of São Paulo, Brazil.

Ricardo L. P. Bueno is Associate Professor at the Federal University of São Paulo, Brazil.