Emergent Strategies for E-Business Processes, Services, and Implications: Advancing Corporate Frameworks

ISBN-13: 9781605661544 / Angielski / Twarda / 2008 / 426 str.

In Lee

Opis

Recently, e-business applications have evolved beyond business transactions and services to include customer relationship management (CRM), mobile computing, Web mining, e-healthcare, social networking, and Web 2.0. As e-business continues to create new business models and technologies, researchers, higher education faculty, and practitioners are in great need of appropriate reference resources to enhance their understanding of all aspects of e-business technologies and management.