Effective Fundraising: The Trustees Role and Beyond

ISBN-13: 9781119772286 / Angielski / Twarda / 2021 / 208 str.

F. Warren McFarlan

Spis treści

Foreword viiPreface xiAcknowledgments xvChapter 1 Asking for Money 1Chapter 2 Governance 15Chapter 3 The Players 29Chapter 4 The Annual Fund 53Chapter 5 Capital Campaign 73Chapter 6 Planned Giving and Foundations 95Chapter 7 Events 117Chapter 8 Information Support 133Chapter 9 Micro Social Enterprise Issues 147Chapter 10 What Can I Do? 163Bibliography 173Index 175

O autorze

F. WARREN MCFARLAN is the Albert H. Gordon Professor of Business Administration Emeritus, and former Senior Associate Dean of External Relations at Harvard Business School. He has been chair and a member of numerous cultural, school, hospital, community service and religious organization boards. He has chaired numerous annual funds and capital campaigns.