E-Commerce Management

ISBN-13: 9781934269619 / Angielski / Miękka / 2009 / 268 str.

Zinovy Radovilsky

Opis

Explains in a systematic way managerial aspects of e-commerce, and demonstrate its value-added capabilities. Radovilsky offers a detailed description and analysis of e-commerce business models including their components, classification, and performance results.