ISBN-13: 9780471625339 / Angielski / Twarda / 1999 / 350 str.
This volume is the eighth in the highly respected series representing the Strategic Management Society's annual conferences. The SMS is a nonprofit professional society composed of nearly 2,000 academic, business, and consultant members from over 45 countries. Papers and panel discussions presented at these conferences address not just the conference themes but also, live issues - those currently confronting the Society and its members. This edition incorporates fresh ideas from the field of strategy, along with their practical applications.