Driving Results: Six Lessons Learned from Transforming An Iconic Company

ISBN-13: 9781119822479 / Angielski / Twarda / 2022 / 208 str.

Gary A. Garfield; Michele A. Heirlein

Spis treści

Introduction ixPart I The Change Imperative 1Chapter 1 Success Through Change 3Chapter 2 What Is Bridgestone Americas? 7Chapter 3 Recognizing a Need for Change 23Part Ii the Six Lessons for Change 49Chapter 4 A Prelude for Change 51Chapter 5 Leadership: Lesson #1 55Chapter 6 Vision: Lesson #2 95Chapter 7 Culture: Lesson #3 107Chapter 8 People: Lesson #4 123Chapter 9 Alignment: Lesson #5 149Chapter 10 Focused Execution: Lesson #6 161Chapter 11 Restoring an Iconic Brand with the Six Lessons 171Acknowledgments 177About the Author 181Index 183

O autorze

GARY A. GARFIELD is the former CEO, President, and Chairman of Bridgestone Americas, Inc., the successor to the iconic Firestone Tire and Rubber Company. It is a 55,000 person company with operations on five continents, and the largest subsidiary of Bridgestone Corporation. As the CEO, Garfield led the transformation of Bridgestone Americas, driving it to grow profits more than five-fold during his six year tenure. He is a speaker, consultant, and guest lecturer who has presented at Yale, Wharton, Vanderbilt, West Point, and many other institutions.