ISBN-13: 9783658403829 / Angielski / Miękka / 2023 / 99 str.
The possibilities and limits of digitalization in general and artificial intelligence in particular are demonstrated in a practice-oriented manner. Ways to generate and secure competitive advantages are presented. The topic is examined from the perspective of the company, the function of controlling and the personal position in controlling. The aim is rather to accompany the reader in the concrete implementation than to present a uniform guide.
The possibilities and limits of digitalization in general and artificial intelligence in particular are demonstrated in a practice-oriented manner. Ways to generate and secure competitive advantages are presented. The topic is examined from the perspective of the company, the function of controlling and the personal position in controlling. The aim is rather to accompany the reader in the concrete implementation than to present a uniform guide.