ISBN-13: 9783031399398 / Angielski / Twarda / 2023
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This book presents a comprehensive compilation of the latest research into digital disruption in the media industry. The perspectives are differentiated into innovation triggers in the media industry stemming from the economy, society and technology. In addition, the book highlights selected case studies exploring new media actors and usage, innovation and disruption in media organizations, emerging media platforms and channels, as well as innovative media topics and events. The book is intended for researchers in communication sciences and media research, as well as media practitioners who want to understand the causes and effects of digital transformation in the media industry.
Chapter 1. Introduction.- Part 1: Approaching Media Transformation: Triggers and Effects Shaping the Future of Media.- Chapter 2. Business Models and Innovation Triggers in the Media Industry: How Digitalization Contributes to a Secure Future for Companies.- Chapter 3. The Influence of New Digital Technologies on Media Brands: Creative Control Versus Creative Co-Creation.- Chapter 4. The Role of Moral Panics in Media Transformation: An Examination of the “Techlash”.- Chapter 5. Google News Initiative Innovation Challenge: Technological Innovation Triggers by Google Grants.- Part 2: Expanding Media Realities: Effects of Media Becoming More Immersive in the Future.- Chapter 6. Immersive Media Technologies and their Impact on Todays and Future Media and Communication Landscape: Potentialities and Challenges through the Lens of Riepl’s Law.- Chapter 7. Networking in Digital Business Ecosystems and its Impact on Explorative Innovation in Emerging Media Technology Markets: A Quantitative Study of the German XR industry.- Chapter 8. The Production of Immersive Journalism: Best Practices in the Age of the Dawning Metaverse.- Chapter 9. Factors Influencing the User Experience of Mobile Augmented Reality Apps: An Analysis of User Feedback Based on App Store User Reviews.- Part 3: Disruptive Technologies: Datafication, Artificial Intelligence, and 5G Networks.- Chapter 10. Spaces for Datafication: How Datafication Transforms Media Industries.- Chapter 11. Deepfakes: Temporary Hype or Long-term Innovation Driver?.- Chapter 12. Mapping the Use of Artificial Intelligence for the Optimization of Paywalls in the News Media Industry: How firms are taking advantage of machine learning and related technologies to increase reader revenue.- Chapter 13. 5G as an Innovation Driver for Media Productions: Application Scenarios, Case Studies, and Perspectives.- Part 4: Journalism Across All Platforms: Transforming an Established Profession.- Chapter 14. End of the “Prosumer” in News Media? User-Generated Content (UGC) Continues to Decrease as a Strategic Priority.- Chapter 15. Platform Literacy: How News Outlets Adapt to a Platformized Media Landscape.- Chapter 16. Dependent on the Platform? Discussing Journalistic Transformation Levels on and Through Instagram.- Chapter 17. Disruptive in Nature: Discussing Advantages and Disadvantages of Media Organizations’ In-House Podcasts.- Part 5: Implementing Innovation: Industrial and Regulatory Responses to Change.- Chapter 18. The State of New Work in the Information and Communication Industry: How Innovative Methods of Work Affect the Achievement of Organizational Goals.- Chapter 19. Learning from Research on Founder Centricity in Start-Ups: A Framework for Intra- and Entrepreneurship in Journalism.- Chapter 20. The German Control of Abusive Practices and Merger Control in the Media Sector: Status Quo, Problems & Prospects.- Chapter 21. Disruption Through Distribution: Impacts and Limits in the Global Video Game Industry.
Dr. Alexander Godulla is a Professor of Empirical Communication and Media Research at the Institute for Communication and Media Studies at Leipzig University (Germany). His work is focused on the digital disruption of public communication, cross- and transmedia storytelling, multimedia journalism and visual communication.
Dr. Stephan Böhm is a Professor of Telecommunications and Mobile Media at the Faculty of Design, Computer Science, and Media at the RheinMain University of Applied Sciences in Wiesbaden (Germany). He is a co-founder of the Center for Advanced E-Business Studies (CAEBUS) and teaches mobile media, media technology, and media innovation topics.
This book presents a comprehensive compilation of the latest research into digital disruption in the media industry. The perspectives are differentiated into innovation triggers in the media industry stemming from the economy, society and technology. In addition, the book highlights selected case studies exploring new media actors and usage, innovation and disruption in media organizations, emerging media platforms and channels, as well as innovative media topics and events. The book is intended for researchers in communication sciences and media research, as well as media practitioners who want to understand the causes and effects of digital transformation in the media industry.