ISBN-13: 9781032222363 / Angielski / Twarda / 2022 / 190 str.
ISBN-13: 9781032222363 / Angielski / Twarda / 2022 / 190 str.
This comprehensive and richly illustrated book, filled with frameworks, tools, and templates, explains how to create a differentiation strategy—a strategy for being different in a way that causes customers to prefer your products and services to those of your competitors.