Dictionary of Strategy: Strategic Management A-Z

ISBN-13: 9780761930723 / Angielski / Twarda / 2004 / 200 str.

Louise Kelly; Christopher A. Booth; Chris Booth

Opis

The Dictionary of Strategy: Strategic Management A-Z is a lively, contemporary sourcebook that will help illuminate major debates, issues, and scholarship in strategic management. The dictionary is a teaching tool that introduces the reader to the major terms in the field, giving them a general framework of strategic management. The book presents a unique, existential view of strategy that emphasizes strategic debate of the big issues, strategic thinking at all levels of an organization, and the idea that that one can start at many different points and gain information about the environment and constraints necessary to form an appropriate strategy.