ISBN-13: 9786203753547 / Angielski / Miękka / 52 str.
Unquestionably, Côte d'Ivoire has many tourist assets. But in the current state, the tourist development and the marketing of the tourist offers pose new questions of planning, organization, growth, involvement of the local populations and synergy State / private sector. It will be necessary to find the best formula so that the promotion of the tourist offer can integrate the will of all the actors for a sustainable growth of the activity and the tourist arrivals. Moreover, we will not cease to congratulate the State through the Institutions in charge of Tourism in its will to make Ivorian Tourism a priority sector of the national economy by 2020. This book is an orientation tool. It aims at better understanding the tourist policy in Ivory Coast from 1960 to nowadays.