Data Mining and Knowledge Discovery

ISBN-13: 9783659674747 / Angielski / Miękka / 132 str.

Jianhong Sun

Opis

Data mining is the process of extracting valuable knowledge from complex data. This knowledge is implicit, unknown in advance, and a credible and potentially useful model. Viable in-depth analysis around data sets is becoming more and more important for decision-making in almost all areas of society: business and industry, science and engineering, medicine and biotechnology, government and individuals. The successful application of data mining in customer acquisition and retention, cross-selling, trend analysis and market prediction, fraud detection and risk prevention is encouraging.

O autorze

Sun, JianhongJian-Hong Sun received the master's degree in computer in-formation system program from the Assumption University, Thailand, in 2009. He is currently a lecturer in the Engineering College, Honghe university, China. His current research interests include bioin-formatics, data mining and big data analytics.