ISBN-13: 9780367379896 / Angielski / Miękka / 2019 / 328 str.
ISBN-13: 9780367379896 / Angielski / Miękka / 2019 / 328 str.
Data Mining Mobile Devices defines the collection of machine-sensed environmental data pertaining to human social behavior. Describing how to analyze Wi-Fi and GPS data from websites and apps, it explains how to model mined data through the use of artificial intelligence software. It also discusses the monetization of mobile devices’ desires and preferences that can lead to the triangulated marketing of content, products, or services to billions of consumers.