Foreword
Preface
Introduction: Why Data Analytics is Important
Chapter 1: Introduction to Data Analytics and Data Science
Chapter 2: Customer Domain - Customer Analytics
Chapter 3: Process Domain - Operations Analytics
Chapter 4: Workforce Domain - Workforce Analytics
Chapter 5: Implementing Data Analytics for Organisational Development
Materials for Download
Index
Uwe H. Kaufmann, PhD, is the founder of the Centre for Organisational Effectiveness, a business advisory firm based in Singapore. He is Adjunct Senior Fellow at the Singapore University of Technology and Design and Affiliate Faculty at Singapore Management University Academy.Amy B.C. Tan is Director and Partner at the Centre for Organisational Effectiveness and Affiliate Faculty at Singapore Management University Academy. She has over 20 years of experience in strategic HR management, organisational development, succession planning, performance management, and leadership development.