Current Issues in International Entrepreneurship

ISBN-13: 9781781953419 / Angielski / Twarda / 2013 / 384 str.

Hamid Etemad;Tage Koed Madsen;Erik Stavnsager Rasmussen

Opis

The young field of international entrepreneurship is rapidly expanding in scope and complexity, as increasingly more companies across the world compete to gain a larger global market share and attract consumers both at home and abroad. This book, the fifth volume in the McGill International Entrepreneurship series, brings together 29 scholars and practitioners to explore the contemporary issues, evolving relations and dynamic forces that are shaping the new emerging entrepreneurial system in international markets. It examines entrepreneurial efforts and relations in many firms embedded in and constrained by different national and corporate cultures of their own and offers expert recommendations for further research, better managerial practice and more effective public policy approaches.