PART I. URUGUAYAN CONTEMPORARY MURALISM Challenges and opportunities of Uruguayan contemporary muralism Virginia Santamarina-Campos, Eva-María Martínez-Carazo, María De Miguel-Molina and Mª Ángeles Carabal-Montagud
Constructive Universalism and the Influence of Torres García Eva-María Martínez-Carazo, Virginia Santamarina-Campos and María De Miguel-Molina
Constructive Universalism, the golden artistic age Ricardo Pickenhayn
Social Realism, a political and social art Eva-María Martínez-Carazo, Mª Ángeles Carabal-Montagud and Virginia Santamarina-Campos
The Abstraction, the Unknow part of Uruguayan Contemporary Muralism Eva-María Martínez-Carazo, Virginia Santamarina-Campos and María De Miguel-Molina
National School of Fines Art. University extension and mural painting Ariel Sánchez-Guillén and Alejandra Berriel-Benvenuto
The case of studio of Open-Air Museum of Ibero-American Art of San Gregorio de Polanco, Uruguay Liliana Tarigo-Bonizzoni
The new emerging artistic expressions: public mural art, graffiti and postgraffiti Eva-María Martínez-Carazo, Virginia Santamarina-Campos and María De Miguel-Molina
Consequences and Needs of the Uruguayan Contemporary Muralism Eva Martínez-Carazo, Virginia Santamarina-Campos and María de Miguel-Molina
PARTE II. MURALS, COMMUNITY AND CULTURAL TOURISM Museographic Project of the Uruguayan Contemporary Mural Production. Eva-María Martínez-Carazo, Virginia Santamarina-Campos and María De Miguel-Molina
Murals in North America María De Miguel-Molina, Virginia Santamarina-Campos, Eva-María Martínez-Carazo and Blanca De Miguel-Molina
Incomplete Museum of Street Art, an evolution as a cultural destination María Antonia Zalbidea-Muñoz
Crossroads: Urban murals and their realtion with memory, tourism and the possibility of conservation and restoration Elena García-Gayo and Esther Giner-Cordero
CONCLUSIONS. SUSTAINABILITY OF CULTURAL AND CREATIVE MURAL SPACES Blanca De Miguel-Molina and María De Miguel-Molina
Virginia Santamarina-Campos is a Professor at the Department of Conservation and Restoration of Cultural Property of the Universitat Politècnica de València, and expert in the mural art and creative spaces. Coordinator of the Research Microcluster “Cultural and Creative Industries, Tourism & Tech” of the International Campus of Excellence. In the past 5 years, she has led 15 international R+D projects in the area of mural art.
Eva-María Martínez-Carazo is an expert doctor in contemporary muralism and social art, at the Universitat Politècnica de València.
Prof. Dr. María de Miguel Molina, Ph.D., is a specialist in Public Policies and Management. She is a lecturer in Public Strategy and Research Methodologies. She has researched on murals & tourism as a Visiting Scholar at Lakehead University (Canada), UC Berkeley (USA) and University of Roehampton (United Kingdom). She is a participating member of the Research Microcluster Cultural and Creative Industries, Tourism & Tech, of the International Campus of Excellence.
This book puts into context the evolution of mural art in recent years, particularly the case of the contemporary muralism in Uruguay. While the focus of this volume, revolves around Uruguay, the editors demonstrate that circumstances found in Uruguay are also reflected widely in a large number of cases worldwide.
Mural art has evolved from an elite audience to a more popular objective. At the same time, it does not lose the necessity of high value artists that, not only technically but also conceptually, will be able to connect to the audience and provide a sense of identity and necessity of preservation of this art.
This leads to a down-top approach, where different actors take part in the process, from the conceptualization to the conservation. Moreover, mural art has been studied as a driver of local economic development, attracting visitors and tourists can access these open-air museums easily. This book is of interest to students and researchers working in fine art, heritage and museum studies.