Cruise Operations Management: Hospitality Perspectives

ISBN-13: 9781138505179 / Angielski / Miękka / 2018 / 380 str.

Philip Gibson; Richard Parkman

Opis

Cruise Operations Management: Hospitality Perspectives offers a comprehensive and contextualized overview of hospitality services for the cruise industry. This comprehensive, accessible and engaging text is essential reading for all those seeking to study cruise operations management whether for academic or vocational reasons.

Spis treści

Chapter 1: Contemporary Cruise Operations Chapter 2: Selling Cruises and Cruise Products Chapter 3: Maritime Issues and Legislation Chapter 4: Cruise Geography Chapter 5: Planning the Itinerary Chapter 6: Working On board Chapter 7: Guest Services Chapter 8: Managing Food and Drink Operations Chapter 9: Managing Facilities Chapter 10: Health, Safety and Security Chapter 11: Talent management and Training Chapter 12: Leadership in the Cruise Industry Chapter 13: Managing Integrated Operations Chapter 14: Cruise Management Resources