Cross-Cultural Management: With Insights from Brain Science

ISBN-13: 9781138304666 / Angielski / Miękka / 2019 / 338 str.

Mai Nguyen-Phuong-Mai

Opis

Cross-cultural Management explores a range of topics that are essential to provide students with a big picture perspective on the impact of culture on international business. It provides  in-depth information on how cultures, demographics, and beliefs influence the way business is conducted.

O autorze

Mai Nguyen-Phuong-Mai is Associate Professor at Amsterdam School of International Business, the Netherlands. She also owns a training agency and freelances for diverse media channels. As a world citizen, she comes from the East, works in the West, and lives everywhere in between.