Creative Thinking and Brainstorming

ISBN-13: 9781138433625 / Angielski / Twarda / 2017

RAWLINSON

Recenzje

'...The book is the best I know for guiding the practitioner of brainstorming.' Journal of Management Studies

Spis treści

Contents: Creative thinking; What is brainstorming?; Successful brainstorming; Evaluation; Introducing brainstorming; For instances; Related techniques; Bibliography; Glossary of terms; Index.

O autorze

After working in the chemical industry, J Geoffrey Rawlinson spent twenty-five years with PA International as a management consultant. He is now a freelance writer and lecturer specialising in brainstorming and creativity.