ISBN-13: 9783639120530 / Angielski / Miękka / 2009 / 284 str.
ISBN-13: 9783639120530 / Angielski / Miękka / 2009 / 284 str.
This book traces the history and theories of corporate environmental strategy and applies them to a natural experiment in Latin America. Through extensive fieldwork and statistical analysis, a number of surprising conclusions are drawn about the dramatic differences between, and motivating factors for, multi-national practices across different countries. By comparing the relative environmental and social performance of 35 hospitality sites using 62 different metrics, we discover a set of diagnostic tools for predicting best and worst performers. The results offer a toolkit for leaders in developing countries, as well as business leaders investing there, for fostering truly sustainable development.