ISBN-13: 9781032174280 / Angielski / Miękka / 2021 / 160 str.
ISBN-13: 9781032174280 / Angielski / Miękka / 2021 / 160 str.
This book explores how contingency influence the management of innovation. Taking the perspective of innovation managers, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context.