Community Building and Early Public Relations: Pioneer Women's Role on and after the Oregon Trail

ISBN-13: 9780367224011 / Angielski / Twarda / 2020 / 38 str.

Donnalyn Pompper

Opis

From the start, women were central to a century of westward migration in the U.S. Community Building and Early Public Relations: Pioneer Women’s Role on and after the Oregon Trail offers a path forward in broadening PR's Caucasian/White male-gendered history in the U.S.

Spis treści

Part I: Overview  1 (Re)discovering the Past in Order to Understand Public Relations History Today  2 Re-examining the American West's Lure and Women’s Role Representations  Part II: Gendering and Expanding Roles as Early Public Relations Work  3 Interrogating Pioneer Women's Role as Caretaker/Advocate  4 Exploring Public Relations from the Care Perspective: Pioneer Women's Role as Community Builder of Meeting Houses and Schools  5 Civilizing Function: Pioneer Women and Religion  Part III: Ideologies, Women's Work, and the Female Frontier  6 Understanding Pioneer Women's Agency and Leadership  7 Expanding Women’s Role: Emotional Connection for Social Cohesion  8 Concluding Thoughts and Direction for Discovering More Women's Voices for Public Relations History