ISBN-13: 9781433123054 / Angielski / Miękka / 2014 / 325 str.
ISBN-13: 9781433123054 / Angielski / Miękka / 2014 / 325 str.
This volume is an up-to-date account of communication theories from around the world.
Authored by a group of eminent scholars, each chapter is a history and state-of-the-art description of the major issues in international communication theory.
While the book draws on an understanding of communication theory as a product of its socio-political and cultural context, and the challenges posed by that context, it also highlights each author s lifetime effort to critique the existing trends in communication theory and bring out the very best in each multicultural context."