Collective Creativity for Responsible and Sustainable Business Practice

ISBN-13: 9781522518235 / Angielski / Twarda / 2016 / 412 str.

Ziska Fields

Opis

"This book is an authoritative reference source for the latest scholarly research on the elimination of environmental degradation through new discoveries and opportunities provided by collective creativity, featuring extensive coverage across a range of relevant perspective and topics, such as sustainable business model innovation, social marketing, and education and business co-operatives"--

Spis treści

• Foreword
• Preface
• Acknowledgment
• Section 1
• Collective Creativity
• Chapter 1
• Collective Green Creativity and Eco-Innovation as Key Drivers of Sustainable Business Solutions in Organizations
• Chapter 2
• Connecting the Dots: Bisociation, Collective Creativity, and Sustainable Business
• Chapter 3
• A Need for Cyber Security Creativity
• Chapter 4
• Empowerment of Communities to Address Impossible Problems
• Chapter 5
• The Role of Leadership in Cultivating a Responsible Collective Creative Work Environment
• Chapter 6
• Co-Engagement of Organisational Leadership in Collective Decision-Making: A Case of Public Enterprise
• Section 2
• Strategies and Leadership for Responsible and Sustainable Business Practice
• Chapter 7
• The Collective Creation of Civil Commons: The Life-Ground of Business Practice
• Chapter 8
• Sustainable Business Model Innovation: Using Polycentric and Creative Climate ChangeGovernance
• Chapter 9
• Corporate Leadership and Sustainability
• Chapter 10
• Responsible and Sustainable Management Practices in Developing and Developed Business Environments
• Chapter 11
• A Systemic Approach towards Responsible and Sustainable Economic Development: Entrepreneurship, Systems Theory, and Socio-Economic Momentum
• Section 3
• Responsible Management Education
• Chapter 12
• Principles of Responsible Management Education (PRME): Call for Responsible Management Education
• Chapter 13
• Educational and Business Co-Operatives: The Channels for Collective Creativity and Entrepreneurial Teams
• Section 4
• Social Marketing for a Sustainable Future
• Chapter 14
• The Use of Social Media and Online Petitions to Achieve Collective Change for a Sustainable Future
• Chapter 15
• Using Successful Cases to Promote Environmental Sustainability: A Social Marketing Approach
• Chapter 16
• Social Marketing to Achieve Sustainability
• Compilation of References
• About the Contributors
• Index