ISBN-13: 9781138089112 / Angielski / Twarda / 2017 / 130 str.
ISBN-13: 9781138089112 / Angielski / Twarda / 2017 / 130 str.
In this book, a full range of symbols and seemingly discrete social phenomena are given lucid explanations based on the interdisciplinary theories of semiotics and communication. It seeks to make Western semiotic findings bear closely on Chinese social reality and accomplish an updated contribution to semiotics.