ISBN-13: 9780300131543 / Angielski / Miękka / 2007 / 413 str.
ISBN-13: 9780300131543 / Angielski / Miękka / 2007 / 413 str.
Though much has been written of China's imminent rise, a crucial aspect of this transformation has gone largely unnoticed: how China uses soft power--diplomacy, trade, cultural and educational exchange opportunities, and other techniques--to project a benign national image.