Introduction viiPart I: Getting started 11 How it all began 32 Working together 273 Gaining momentum 454 Recession? Shmecession! 695 Idea by midnight, execute by midday 836 Catch us if you can 103Part II: Ramping up 1177 Time to scale 1198 Running fast 1299 The robots are coming! 15310 The Catch culture 16311 Meanwhile, back at Menulog ... 175Part III: Full speed ahead 18712 It takes two 18913 A new era 20114 Time for some major changes 21115 The marketplace beckons 21516 To list, or not to list: that is the question 24517 Wesfarmers come calling 25518 A final note: how to really succeed in business 263Goodbye, farewell and good luck 265Acknowledgements 273Index 277
GABBY AND HEZI LEIBOVICH are the sibling founders of Catch Group, a successful Australian ecommerce firm they sold to Wesfarmers in 2019 for over $200 million.