CSR as a Management Idea: Ethics in Action

ISBN-13: 9781782544715 / Angielski / Twarda / 2013 / 208 str.

Mats Jutterstrom;Peter Norberg

Opis

CSR (corporate social responsibility) has become a widely diffused concept in the business world. This book explores CSR as a management idea, that is, as a tool for organizational reform. It shows that CSR has much in common with other popular management ideas such as lean production, total-quality-management, just-in-time, business-process-reengineering and six sigma, but there are also significant differences.