ISBN-13: 9780750660853 / Angielski / Miękka / 2004 / 216 str.
ISBN-13: 9780750660853 / Angielski / Miękka / 2004 / 216 str.
Intended for CEOs and executive management, this title identifies the key ingredients of service excellence and shows how leading companies have achieved success. Its introductory chapter proposes a framework based on the Unisys model that shows how companies can become customer centric. It features access to a service excellence questionnaire.