Business Models

ISBN-13: 9780367530457 / Miękka / 2023 / 202 str.

Opis

The purpose of this book is to show how high-growth enterprises create their business models. To illustrate the background of this topic, the concepts of business models existing in the literature are presented along with their perspective on further development and external conditions that affect them.

Spis treści

Chapter 1. Innovation in Business Models. Chapter 2. Business Models in the Digital Transformation Era. Chapter 3. Value Composition for Business Models og High-Growth Enterprises. Chapter 4. The Variety of Aspects of Business Models in the High-Growth and High Tech Enterprises: An Estonian Case. Chapter 5. External Conditions of Profitability of Business Models of High-Growth Enterprises. Chapter 6. Analyzing the Employer Branding Business Models Based on Primary Research Results. Chapter 7. Models of Responsible Business: CSR from a Social and Economic Perspective. Chapter 8. Cyber Protection: Industrialized Assessments for Analyzing Cyber Risk. Chapter 9. Applied Data Analytics.

O autorze

An associate professor at the Czestochowa University of Technology, Faculty of Management, Iwona Otola PhD is well recognized in Poland and abroad for her expertise in management issues. Her scientific interests focus on strategic management, resource-based view, business models, entrepreneurship and competitiveness of the enterprises. She has published over 100 papers and 6 books. An associate professor of Czestochowa University of Technology, Faculty of Management. Marlena Grabowska PhD is well recognized in Poland and abroad for her expertise in management issues: business models, competitiveness and innovativeness of enterprises, enterprise value management and corporate governance. She has published over 130 papers and 5 books.