Business Meets the Humanities: The Human Perspective in University-Industry Collaboration

ISBN-13: 9781032050102 / Angielski / Twarda / 2022 / 200 str.

Mahnke, Martina

Opis

Exploring the potential that lies in university-business collaborations, the present anthology attends to the dilemmas, dualities, and challenges that follow such collaborations, especially in the academic traditions of the social sciences and humanities.

Spis treści

Chapter 1. Introduction   Chapter 2. Provoking dialogue: Ethnographic examples as bridge-builders in university-industry collaborations   Chapter 3. Becoming-with or not at all: the case of a university-business collaboration contract   Chapter 4. Performing impact through texts: Unwrapping the social processes behind an tnstitutional term   Chapter 5. Questioning the business-humanities divide in media studies: a reformulation of the administrative-critical distinction in stakeholder collaboration   Chapter 6. Making Difference: An enquiry into what happens when an architect company acquires humanistic knowledge as a competitive business strategy   Chapter 7. Human-centred research and Open Innovation (OI): How to implement and facilitate crosscutting collaborations in the built environment   Chapter 8. From position- to issue-driven collaborations between the humanities and business: The case of ‘Eat it, and save it’   Chapter 9. Designing anthropological impact: How case-based teaching makes a difference      Chapter 10. The AIM method: Bringing teaching, research, and business together in authentic industry mega-cases   Chapter 11. Differing expectations in student-industry collaborations: Towards a value-based framework fostering dialogic ground