Business Management and the Competitiveness of the Mypes of Sicuani

ISBN-13: 9786208197742 / Angielski / Miękka / 2024 / 104 str.

Jhon Ronald Puma Rimachi; Mery Jeanet Puma Rimachi

Opis

The objective of this study was to evaluate the relationship between business management and the competitiveness of MSEs in Sicuani during 2023. Using a quantitative approach and a non-experimental design, 354 MSEs were surveyed out of a population of 4425 active enterprises. Cronbach's alpha coefficients were 0.880 for business management and 0.827 for competitiveness, indicating high reliability. The results revealed a significant positive correlation (Kendall's Tau_b of 0.482). 70.6% of the entrepreneurs implement efficient management, with efficiency averages of 54.2% in planning, 52.0% in organising, 49.7% in directing and 48.6% in controlling. The average competitiveness was 3.73, confirming a positive relationship between business management and competitiveness, which supports the hypothesis put forward. In conclusion, it is established that there is a relationship between business management and competitiveness in the MSEs of the district of Sicuani.