Business 21

ISBN-13: 9783486259070 / Angielski / Twarda / 2002 / 268 str.

Frances O'Riordan; Doris Lehninger

Opis

Modernes Lehrwerk fur Studierende und fur Praktiker im Wirtschaftsleben in "Business English." Aus dem Inhalt: Setting the Scene. The Evolution of Economic Science. The Structure of Business. Mergers; Markets and More. The Stock Exchange. Peanuts-Banking. Marketing and Advertising. The Risk Element. Management and Leadership. Human Resource Management. Foreign Trade. The Quartet-Technology, Globalization, Ethics an Environment. Introduction to Business Law. Sources of Finance and Taxation.

Spis treści

Setting the Scene. The Evolution of Economic Science. The Structure of Business. Mergers; Markets and More. The Stock Exchange. Peanuts -Banking. Marketing and Advertising. The Risk Element. Management and Leadership. Human Resource Management. Foreign Trade. The Quartet-Technology, Globalization, Ethics an Environment. Introduction to Business Law. Sources of Finance and Taxation.