Brilliant Business Models in Healthcare: Get Inspired to Cure Healthcare

ISBN-13: 9783319264394 / Angielski / Twarda / 2016 / 429 str.

Jeroen Kemperman; Jeroen Geelhoed; Jennifer Op

Opis

This exciting resource examines pioneering, successful business models in healthcare services, emphasizing bold and innovative entrepreneurship in creating care delivery that is accessible, affordable, and effective. Expert contributors supply fascinating case studies of visionary principles at work in hospitals, specialist care, eHealth providers, and insurers along with practical guidance on building and sustaining a vision, a brand, an organization, and a loyal base of clients, employees, and investors. Featured companies demonstrate how moving beyond conventional patient/provider, service/cost, and other relationships can translate into improvements that benefit clients' health and stakeholders' bottom line as well as the larger community and potentially the world. Coverage analyzes key attributes of these successful entities, detailing key challenges, funding issues, and especially breakthrough goals, including:

• Strengthening mutual caring and sharing.
• Letting prevention and self-management work.
• Patient-centered organization of information and everyday care.
• Deploying services and instruments to help customers take control.
Implementing differentiation in specialized healthcare.

The result is crucial takeaways for creating transformational business models in health fields. Approachably written and brimming with infographics, Brilliant Business Models in Healthcare provides inspiring role models for entrepreneurs, managers, consultants, and professionals in the healthcare sector, including providers, insurers, technology suppliers, and pharmacists.

Spis treści

Introduction: Why, what?

Guide for your reading enjoyment

Part 1: The framework for brilliant business models in healthcare

 

Chapter 1

What are the cornerstones of a brilliant business model?

1.1 Vision

1.2 Brand positioning

 

Chapter 2

What is a business model?

2.1 Market segments

2.2 Customer value

2.3 Delivery

2.4 Operation

 

Chapter 3

Value creation and overall framework

3.1 Value creation for all stakeholders

3.2 Conceptual framework and phasing

3.3 Permanent brilliance?

 

Chapter 4

Challenges for brilliant business models in healthcare

4.1 Good, affordable and widely accessible healthcare is unique

4.2 Cost increases put accessibility, quality and healthcare systems at risk

4.3 Desired breakthroughs in healthcare

 

Part 2: Brilliant cases involving brilliant business models in healthcare

 

Chapter 5

Breakthrough: Strengthening mutual caring and sharing

5.1 General Healthcare fund  Amsterdam – Wim Niesing & Jeroen Kemperman

5.2 DHAN – Tom Buijtendorp & Jeroen Kemperman

5.3 Courtyard houses – Jeroen Kemperman, Ida Kemperman & Wilke Schouten

5.4 Stiftung Liebenau – Rick Kasper, Tim Widdershoven, Sanne Boevé & Jeroen Geelhoed

 

Chapter 6
Breakthrough: Letting prevention and self-management work

6.1 Discovery – Thomas Bachet, Raheel Raisi & Jeroen Kemperman

6.2 Healthways – Jeroen Kemperman, Sytze de With & Mirthe van de Belt

6.3 Kaiser Permanente – Koen Harms & Jennifer op ’t Hoog

6.4 PatientsLikeMe – Annemijn Kuenen, Heleen Borleffs, Tim Widdershoven & Jeroen Geelhoed

 

Chapter 7

Breakthrough: Patient-centered organization of information and everyday care

7.1 UCLA’s Value Quotient – Heleen Borleffs, Daniel Hommes & Jeroen Kemperman

7.2 ParkinsonNet – Rosanne Preyde, Kerwin Hartman & Jennifer op ’t Hoog

7.3 Laastari Lähiklinikka – Monique Heeren & Jennifer op ’t Hoog

7.4 Patrick Lund Dental Happiness – Tim Widdershoven, Rick Kasper & Jeroen Geelhoed

 

Chapter 8

Breakthrough: Deploying services and instruments to help customers take control

8.1 Ryhov – Bonny van Rest & Jennifer op ’t Hoog

8.2 BerylHealth – Jeroen Geelhoed & Tim Widdershoven

8.3 M-PESA – Wouter Houtman & Jennifer op ’t Hoog

<8.4 Jaipur Foot – Kristin Fransz, Ilse Hoogervorst & Jeroen Kemperman

 

Chapter 9
Breakthrough: Implementing differentiation in specialized healthcare

Introduction: Case in Phase 4 “The brilliant business model of Shouldice”

9.1 Narayana Hrudayalaya – Raymond Fafié & Jeroen Kemperman

9.2 ThedaCare – Karen Willemsen, Maarten Akkerman & Jennifer op ’t Hoog

9.3 Princess Margaret Cancer Centre – Denise Altena, Esmée Grobbee & Jennifer op ’t Hoog

9.4 Mayo Clinic – Bas Schepman, Jennifer op ’t Hoog & Jeroen Kemperman

Chapter 10

Lessons for creating brilliant business models in healthcare

10.1 Phase 1: Start from a vision and bring the brand positioning in line with it

10.2 Phase 2: Persevere consistently in the conversion of the vision into the business model

10.3 Phase 3: Use pioneering value creation for all stakeholders to realize the business model

10.4 Phase 4: Retain the core and stimulate progress in the business model

 

Key terms and definitions

Notes

Sources

The editorial team

Case authors

Acknowledgement

O autorze

Jeroen Kemperman is responsible for strategy, programs, investments, and lessons at Achmea Health. He has experience and a track record in strategy, change management, business development, business model innovation, brand positioning, mergers, integration, and innovation. 

Jeroen Geelhoed is responsible for knowledge development and for helping clients with creating vision, strategy, business models, strategy execution, and leadership with &Samhoud.

Jennifer op ’t Hoog is responsible for lessons in Achmea Health, including international exchange of best practices. She has experience and a track record in strategy, change management, and business model innovation. Jennifer is always on the lookout for best practices and innovations in healthcare.

Blurb

This exciting resource examines pioneering, successful business models in healthcare services, emphasizing bold and innovative entrepreneurship in creating care delivery that is accessible, affordable, and effective. Expert contributors supply fascinating case studies of visionary principles at work in hospitals, specialist care, eHealth providers, and insurers along with practical guidance on building and sustaining a vision, a brand, an organization, and a loyal base of clients, employees, and investors. Featured companies demonstrate how moving beyond conventional patient/provider, service/cost, and other relationships can translate into improvements that benefit clients’ health and stakeholders’ bottom line as well as the larger community and potentially the world. Coverage analyzes key attributes of these successful entities, detailing key challenges, funding issues, and especially breakthrough goals, including:

• Strengthening mutual caring and sharing.
• Patient-centered organization of information and everyday care.
• Deploying services and instruments to help customers take control.
Implementing differentiation in specialized healthcare.

The result is crucial takeaways for creating transformational business models in health fields. Approachably written and brimming with infographics, Brilliant Business Models in Healthcare provides inspiring role models for entrepreneurs, managers, consultants, and professionals in the healthcare sector, including providers, insurers, technology suppliers, and pharmacists.