Beyond the BBC: Broadcasters and the Public in the 1980s

ISBN-13: 9780333397121 / Angielski / Miękka / 1989 / 229 str.

Tim Madge

Opis

This critical study examines the current state of broadcasting in Britain and attempts to describe the mood of broadcasters in the 1980s and the mood of the audiences they serve. A comparison is made between the operation of the UK's oldest and newest public television broadcasting systems.

Spis treści

Part 1 Opening and closing doors: public service broadcasting and the public interest; origins; theory and practices; making programmes; the audience is out there. Part 2 Standing alone - the BBC in the 1980s: hide and seek - broadcasters and audience research; the people machine; the pull of gravity; managing creativity, managing management. Part 3 Boldly to go: Channel 4 - challenges of commercialism; beyond the fringes; the continuity of change.