Audel Promoting and Marketing Your Crafts

ISBN-13: 9780025377424 / Angielski / Miękka / 1994 / 360 str.

Edwin M. Field; Selma G. Field

Opis

Provides the craftsperson with the guidance needed to promote, market and sell his or her arts and crafts. The book offers a wide range of techniques, starting with a business plan, and explains the processes of obtaining media exposure, locating promotional tools, and selecting outlets.