Assessing Communication Education : A Handbook for Media, Speech, and Theatre Educators

ISBN-13: 9780805816228 / Angielski / Twarda / 1994 / 416 str.

Opis

Designed as a handbook, this text aims to provide media, speech (public speaking, interpersonal, small group, and organizational communication), and theatre educators with both the theoretical and practical information to tackle assessment battles on their campuses.

Recenzje

"Anyone considering the addition of programs and requirements would find this book a useful step-by-step guide. The book covers almost every ground with appendices, activities, checklists, and selected resources for use. Anyone who needs advice and information for a curriculum change, and accreditation visit, or a general refinement will find this book a valuable source."
—Journalism and Mass Communication Educator

"This volume contains everything you ever wanted to know about outcomes assessment...and more. Part I examines outcomes assessment in terms of mission statements, accrediting associations, teaching evaluation, course evaluation, student portfolios, capstone courses, exit interviews, internships, and advisory boards. Part II describes assessment scales and methods in specific oral communication areas: public speaking evaluation, interpersonal skills, small group effectiveness, organizational communication competence, assessment in theatre, journalism accreditation, and media majors' exit exams. There's something for everyone. This is the sort of handbook your department chair should have read five years ago, and one that you'll want to keep near your desk for reference purposes. It's also the type of book that your colleagues will want to borrow once they find out you own it, so it's best to order one for the library as well."
—Rebecca Rubin
Kent State University

"...a useful introduction to the general history and debates about assessment. It offers a good deal of specific advice about how to evaluate courses, teaching and other program elements. It also gives guidance in how to apply asessment measures in different communication specialties, particularly in speech and theatre."
—Willard D. Rowland, Jr.
University of Colorado, Boulder

Spis treści

Contents: Preface. Part I: Background. J. Rosenbaum, Assessment: An Overview. W.G. Christ, R.O. Blanchard, Mission Statements, Outcomes, and the New Liberal Arts. T. Allison, Regional Association Requirements and the Development of Outcomes Statements. Part II: Broad Assessment Strategies. W.J. Potter, Teaching Evaluation. D.E. Tucker, Course Evaluation. P.B. Orlik, Student Portfolios. R.C. Moore, The Capstone Course. V.E. Limburg, Internships, Exit Interviews, and Advisory Boards. Part III: Context-Specific Assessment Strategies. Section 1: Speech Education. P.M. Backlund, Oral Communication Assessment: An Overview. S.P. Morreale, Public Speaking. E.A. Hay, Interpersonal Communication. S.A. Beebe, J.K. Barge, Small Group Communication. P. Shockley-Zalabak, R. Hulbert-Johnson, Organizational Communication. Section 2: Theatre Education. M. Malinauskas, G.T. Hunt, Assessment in Theatre Programs. Section 3: Media Education. J.E. Arnold, Using Accreditation for Assessment. S.T. Eastman, Exit Examinations for the Media Major.

O autorze

William G. Christ