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Artificial Intelligence for Marketing Management

Name: Artificial Intelligence for Marketing Management
Brand: Taylor & Francis Ltd
Price: 649.62 PLN
Availability: InStock

ISBN-13: 9781032248486 / Angielski / Twarda / 2022 / 200 str.

Artificial Intelligence for Marketing Management

ISBN-13: 9781032248486 / Angielski / Twarda / 2022 / 200 str.

cena 649,62 zł
(netto: 618,69 VAT: 5%)

Najniższa cena z 30 dni: 629,67 zł

Termin realizacji zamówienia:
ok. 16-18 dni roboczych.

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Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in marketing.

Kategorie:

Informatyka

Kategorie BISAC:

Business & Economics > Marketing - General
Business & Economics > E-Commerce - Digital Marketing
Computers > Artificial Intelligence - General

Wydawca:

Taylor & Francis Ltd

Seria wydawnicza:

Routledge Studies in Marketing

Język:

Angielski

ISBN-13:

9781032248486