Ambridge has a trickster's charm of "How did he do that?" presentation and a stage magician's "Hey presto!" delight in revelation The Times
Ben Ambridge is Reader in Psychology at the University of Liverpool and the ESRC International Centre for Language and Communicative Development (LuCiD). He is a recipient of the Guardian-Wellcome Science Writing Prize and his first book Psy-Q: A Mind-Bending Miscellany of Everyday Psychology was a Sunday Times Book of the Year and has been translated into a dozen languages. Ben writes on psychology for the Guardian and the Big Issue, and his TEDtalk on The Top 10 Myths of Psychology has been viewed over 2 million times. He lives in Sale, Greater Manchester.